Reporting or science fiction

So what is happening at Reuters? First (mid-Oct) they create a virtual press bureau on on the Second Life virtual world (http://secondlife.reuters.com) and now this week they invest $7 million in social networking site Pluck

Tom Glocer, Chief Executive Officer, Reuters, said: “Reuters is all about innovation - new technologies, new audiences, and new ways of presenting the news. "

One view is that Reuters moves legitimise socia;l networks, virtual worlds and blogs as valid forms of todays media, or perhaps Reuters have just grown tired of the real world and decided to move into the sureal?</DIV>