Tuesday, October 21, 2008

Vert Search Results

Will this work???
My Custom Search Engine
Not a chance. Great idea but how do I embed the results? Anyone managed it?

It's time we ended our obsession with clickthrough rates - iMediaConnection.com

It's time we ended our obsession with clickthrough rates - iMediaConnection.com

We all know click rates have fallen and continue to do so. At last someone from the agency side acknowledges that there are other true measures, which is especially important as more and more clients look at formats such as video.

Monday, October 20, 2008

Rush to fill gaps in website revenues

A slowdown in online advertising, for years the fastest-growing part of traditional media businesses, is forcing newspaper and magazine owners to experiment with ways to shore up website revenues.... says the FT

Monday, October 13, 2008

AD-Q

Didn't realise that Harvey were still going, or that AD-Q studies were still popular, but they are and people like Janes - who know a thing or two are doing them...

Thursday, October 09, 2008

BBWF Europe 2009

IEC Announces Broadband World Forum Europe 2009 in Paris
7-9 September 2009
Official Host Sponsor France Telecom-Orange

FIPP Website | It pays to advertise in a recession

FIPP Website | It pays to advertise in a recession

Nice little piece from FIPP - why you should advertise in a recession, quoting Millward Brown as well as other opinion formers.