'Giving away information for free on the internet while still charging 50 cents to $1 for the print version of the paper was one of the most fundamentally flawed business decisions of the past 25 years. Newspapers told their paying customers that the information truly had no value.' - Professor Paul MacArthur, Utica College, New York. (Via Gerry Storch)"
How true, but how hard for small media owners to ward off the actions of the big boys who set the expected rules of engagement for the internet. And then we even see the likes of the WSJ and FT giving up or slimming down previously successful paid internet models.
Content on the internet is like content in print or anywhere else and has value in the same way. Whilst we're at it, the same thing applies to advertising on the internet....
Monday, January 26, 2009
Roy Greenslade: Net news for free 'devalues information' | Media | guardian.co.uk
Subscribe to:
Post Comments (Atom)
1 comments:
Full interview here:
http://www.ourblook.com/Future-of-Journalism/MacArthur-on-future-of-papers.html
Post a Comment